1. Not having a clear understanding of what they want
A website is not just about aesthetics. It’s about communicating a message and getting people to take action. A good web designer should have a clear idea of what their client wants to achieve before starting work. If they don’t understand what their clients need, then they won’t know how to create something that’s going to get results.
2. Failing to consider the user experience
The first thing users notice about any website is its appearance. But if the site doesn’t look great, users will likely give up right away. Good designers always keep this in mind. They’ll ensure everything looks great, but they’ll also pay attention to how things feel and function. Users shouldn’t have to struggle to find information or navigate around the site.
3. Making assumptions about the target audience
When designing websites, it’s important to think about who your target audience is. What kind of content do they expect? How much time do they spend online? Do they prefer text or images? These questions help designers determine what type of content to use and where to place it.
4. Not testing different designs
Good designers test out different ideas and layouts until they’re happy with the result. They might start with a simple wireframe, then add color and imagery. Or they might start with a full-blown mockup, then cut it down to size. Whatever method they choose, they should try lots of different approaches until they find one that works best.
5. Using stock photography
Stock photography is fine for some projects, but using it for every page is a mistake. Stock images are often generic and boring, and they lack personality. Instead, designers should use original photographs whenever possible.
6. Overusing animations
Animations are fun and engaging, but they can distract users from the actual purpose of a website. When done well, they can enhance a site’s functionality and increase engagement. But if they’re overused, they can actually slow down the loading speed of a site.
7. Not keeping track of changes
It’s easy to lose sight of small details while working on a project. But if you don’t check in regularly, you may miss important updates. You should set aside a few hours each week to review your progress and make sure everything’s running smoothly.